Ratio of Customer LTV to Customer Acquisition Cost [INFOGRAPHIC]
Krista
|
Nov 10, 2023
|
A super quick read.
What is Ratio of Customer Lifetime Value to Customer Acquisitions Cost?
A way for companies to estimate the total value that your company derives from each customer compared with what you spend to acquire that new customer.
HOW TO CALCULATE: You’ll need to compute the Lifetime Value, the CAC and find the ratio of the two.
Subscribe to Our Blog
Stay up to date with the latest marketing, sales, and service tips.